Leadership & Pay ·
Monster Americas CEO Rob Gehring resigns to return to Coca-Cola as president of North America unit
MNSTMonster Beverage Corp
Monster Beverage Corp announced that Rob Gehring, CEO Americas of Monster Energy Company, will resign effective November 30, 2026, to return to The Coca-Cola Company as president of its North America operating unit. Emelie C. Tirre, Chief Strategy Officer of Monster Energy Company, will assume interim responsibility for the Americas and Caribbean regions starting December 1, 2026. Monster Beverage Corporation operates in the beverage industry, primarily manufacturing and marketing energy drinks.