Financial Statements — WPP
Balance Sheet
(in billions GBP)| Metric | Q2
2025 | Q2
2024 | Q2
2023 | Q2
2022 | Q2
2021 |
|---|
| Cash & Equivalents | 1.44 | 2.13 | 1.96 | 1.78 | 4.34 |
| Total Current Assets | 11.85 | 13.38 | 13.13 | 13.60 | 13.91 |
| Goodwill | 7.35 | 8.35 | 8.30 | 8.24 | 7.33 |
| Total Non-current Assets | 11.54 | 12.44 | 13.32 | 13.42 | 12.31 |
| Total Current Liabilities | 13.76 | 14.99 | 14.87 | 14.88 | 14.10 |
| Total Non-current Liabilities | 6.23 | 6.87 | 7.52 | 7.86 | 7.33 |
| Retained Earnings | 2.82 | 3.61 | 3.85 | 3.91 | 4.95 |
| Total Stockholder Equity | 3.41 | 3.96 | 4.07 | 4.27 | 4.80 |
Income Statement
(in billions GBP) (except per-share rows)| Metric | Q2
2025 | Q2
2024 | Q2
2023 | Q2
2022 | Q2
2021 |
|---|
| Total Revenue | 6.66 | 7.23 | 7.22 | 6.76 | 6.13 |
| Cost of Revenue* | 5.83 | 6.19 | 6.16 | 5.71 | 5.20 |
| Gross Profit | 0.84 | 1.04 | 1.06 | 1.05 | 0.94 |
| Selling, General & Admin | 0.62 | 0.62 | 0.76 | 0.51 | 0.45 |
| Total Operating Expenses* | 0.62 | 0.62 | 0.76 | 0.51 | 0.45 |
| Operating Income | 0.22 | 0.42 | 0.31 | 0.54 | 0.48 |
| Pretax Income | 0.10 | 0.34 | 0.20 | 0.42 | 0.39 |
| Tax Provision | 0.03 | 0.09 | 0.06 | 0.12 | 0.11 |
| Net Income | 0.07 | 0.25 | 0.15 | 0.30 | 0.29 |
| Basic EPS | 0.04 | 0.19 | 0.11 | 0.23 | 0.21 |
| Diluted EPS | 0.04 | 0.19 | 0.10 | 0.23 | 0.21 |
* Derived from reported values
Cash Flow Statement
(in billions GBP)| Metric | Q2
2025 | Q2
2024 | Q2
2023 | Q2
2022 | Q2
2021 |
|---|
| Operating Cash Flow | (1.04) | (0.54) | (0.44) | (1.11) | 0.04 |
| Investing Cash Flow | (0.21) | (0.11) | (0.29) | (0.19) | (0.28) |
| Financing Cash Flow | (0.02) | 0.79 | 0.32 | (0.84) | (0.64) |
