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Financial Statements — WPP

Balance Sheet

(in billions GBP)
MetricQ4 2025Q2 2025Q4 2024Q2 2024Q4 2023Q2 2023Q4 2022Q2 2022Q4 2021Q2 2021
Cash & Equivalents2.691.442.642.132.221.962.491.783.884.34
Total Current Assets13.1711.8513.6613.3813.9413.1315.1013.6015.3413.91
Goodwill6.957.357.618.358.398.308.458.247.617.33
Total Non-current Assets10.9111.5411.8512.4412.6813.3213.7213.4212.5412.31
Total Current Liabilities14.8413.7615.5214.9916.2514.8717.7114.8816.4914.10
Total Non-current Liabilities6.476.236.266.876.547.526.957.867.327.33
Retained Earnings2.052.822.833.613.493.853.763.914.374.95
Total Stockholder Equity2.773.413.733.963.834.074.164.274.074.80
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Income Statement

(in billions GBP) (except per-share rows)
MetricQ2 2025Q2 2024Q2 2023Q2 2022Q2 2021
Total Revenue6.667.237.226.766.13
Cost of Revenue*5.836.196.165.715.20
Gross Profit0.841.041.061.050.94
Selling, General & Admin0.620.620.760.510.45
Total Operating Expenses*0.620.620.760.510.45
Operating Income0.220.420.310.540.48
Pretax Income0.100.340.200.420.39
Tax Provision0.030.090.060.120.11
Net Income0.070.250.150.300.29
Basic EPS0.040.190.110.230.21
Diluted EPS0.040.190.100.230.21
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* Derived from reported values

Cash Flow Statement

(in billions GBP)
MetricQ2 2025Q2 2024Q2 2023Q2 2022Q2 2021
Operating Cash Flow(1.04)(0.54)(0.44)(1.11)0.04
Investing Cash Flow(0.21)(0.11)(0.29)(0.19)(0.28)
Financing Cash Flow(0.02)0.790.32(0.84)(0.64)
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